Denmark: Krak, address protection, Trustpilot and old news
Name and address protection stops the CPR from sharing your address; we handle Krak and the sites that copied it. NetClearer also reports Trustpilot and Google reviews for Danish businesses, asks publishers to anonymise old articles and files Google and Bing delisting requests. €29 incl. VAT per link, €20 incl. VAT per review.
Published · Updated by Pierre Billard, founder of NetClearer
Denmark in figures
Danish residents have sent Google 23,805 delisting requests since 2014, and 2,080 in the last 12 months. Google delisted 54.9% of the requested URLs (Google’s own figures since 2014, Transparency Report).
Google handles about 85% of Danish searches, and Bing almost 10%, its highest share among our countries (StatCounter). For Danish clients we often file the same delisting request with Bing.
Your address: CPR protection first, then the copies
Denmark’s civil registration system (CPR) can give your name and address to private companies. Name and address protection (*navne- og adressebeskyttelse*) stops that. You apply with MitID or at your municipality, and it lasts one year before you renew it (Copenhagen Municipality). This is your step: you do it with your own MitID; we tell you exactly how and handle the rest.
The rest is the copies. Krak, the best-known Danish directory, shows addresses and phone numbers. You can hide your listing through your phone company or through Krak’s own self-service with MitID. Other sites copied the data earlier and do not update it. We send GDPR requests to those sites and ask Google and Bing to delist the pages for your name.
Trustpilot: a Danish platform
Trustpilot was founded in Denmark, and around 10,300 Danish websites show its score (wmtips). Danish webshops and service firms often care more about their TrustScore than about Google. We flag reviews that appear to break Trustpilot’s guidelines, such as no real experience, a conflict of interest or personal data, for €20 incl. VAT per review. See Trustpilot reviews and Google reviews.
Old articles and the Press Council
Danish media may delist, anonymise or remove old articles. If a medium refuses, you can complain to the Press Council (*Pressenævnet*), which applies press-ethics rule B8 from 2013. It mainly criticises refusals when the information is particularly burdensome for the person. In a decision of 26 October 2023 it rejected a request about an article on a dismissed director (lovguiden), and on 24 January 2025 it assessed a request about lodge membership data in an article.
We write to the publisher, file the Google request and, if needed, prepare the Press Council complaint. You sign and send it. We do not promise any outcome there. See old news articles.
Datatilsynet and limits
The Danish data protection authority, Datatilsynet, handles GDPR complaints. It does not always side with the person: in 2022 it found that a classifieds site could refuse to delete user data to fight fraud. We read each refusal and tell you whether a complaint has a point. When it does, we prepare it; you sign and send it.
Court cases in Denmark need an *advokat*. NetClearer is not a law firm and does not give legal advice; we only file requests and reports under your mandate.
Price and payment
€29 incl. VAT per link, €20 incl. VAT per review request. Stripe can show the amount in kroner. The payment page shows the methods available to you. No refund once your request has been filed. Because CPR protection lasts one year, a yearly plan with reminders suits people who need to stay hidden.
Frequently asked questions
I have name and address protection. Why is my address still online?
The protection stops the CPR from passing your address on from now. Sites that received it before keep their copy until someone asks them to erase it. We find those sites, send GDPR requests and ask Google and Bing to delist the pages for your name.
Can you hide my Krak listing for me?
Krak’s self-service uses MitID, which only you may use. You can also ask your phone company to make your number secret. We send you the steps, then check Krak and other directories and handle the sites that do not offer a self-service.
Will the Press Council order a newspaper to delete my article?
We cannot promise that. The Press Council weighs the burden on you against the value of the archive, and it often keeps articles about professional conduct. It is more open when information is particularly burdensome and of little public value. We give you an honest view first.
Do you file with Bing too?
Yes, on request. Bing has almost 10% of searches in Denmark, the highest share among our countries. We file the delisting request with Bing as an extra link at the same price, €29 incl. VAT. Bing decides separately from Google, and its answer can differ for the same page.
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